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BEN BATESON CREATIVE DIRECTOR
ANN SUMMERS
The Pleasure is Yours
Did a butt (plug) load of stuff for Ann Summers. They wanted their difference back. Taking them from hen party central to an empowering destination of pleasure. And it worked. Year 1 operating profit increased by £5m and like for like sales up 7.2%. My faves here. Strapline by the legendary Ben Carson.









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